Neformalnost
An independent bookstore, online.
neformalnost.ru
The task
Bring the character of an independent Moscow bookstore to an online shop and make the journey from discovery to purchase clear.
The work
- A shop design with a distinct identity.
- The book catalog and purchase journey.
- Page structure for search engine indexing.
The outcome
A shorter path to purchase and improved search crawlability.
Have a project in mind?
Tell me about it and your budget. I’ll suggest where to start.